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TEDx talks aren’t about your story. They’re about the listener’s shift. And the sooner you start shaping your talk with them in mind, not just your experience, the more powerful and memorable your message becomes.

Emotion guides the audience from where they are to where you want them to go.  If you try to start with inspiration but haven’t earned their trust or curiosity, it won’t land. If you push too hard too early, they shut down.

Why we need to move beyond storytelling to story shaping if we want to create resonance and impact.

Interested in learning more about speechwriting and public speaking courses? Find my courses here .    As a #TEDx curator and...

Interested in learning more about speechwriting and public speaking courses? Find my courses here .    Have you heard the statistic that...

Interested in learning more about speechwriting and public speaking courses? Find my courses here .    Coming up with an idea is easy....

Interested in learning more about speechwriting and public speaking courses? Find my courses here .    Storytelling genres are, most...

Interested in learning more about speechwriting and public speaking courses? Find my courses here .    Polishing your delivery is easier...

Interested in learning more about speechwriting and public speaking courses? Find my courses here .    This may seem like an odd topic....

Interested in learning more about speechwriting and public speaking courses? Find my courses here .    I get asked this a lot: What's the...